Join the leading network of independent hotels in Catalonia
Increase your direct bookings, strengthen your presence in national and international markets, and gain access to specialised tools, promotion and expert advice.
Joining the association means gaining access to a shared promotion, marketing and representation strategy designed to help member hotels increase their visibility, reach new markets and boost direct bookings. It also means becoming part of a community of professionals who share experiences, knowledge and best practices to tackle the challenges facing the sector together.
Brands with national and international reach
- More than 850,000 annual visits to our websites
- Millions of travellers reached each year through our content and campaigns
- Presence in national and international markets, with professionals who share experiences, knowledge and best practices to tackle the challenges facing the sector together
Leading position in hotel searches in Catalonia
Our websites have a strong presence on Google and visibility in AI-generated results for searches related to:
- Boutique hotels
- Romantic hotels
- Rural hotels
- Spa hotels
- Weekend breaks in Catalonia
Your hotel promoted throughout the year
Digital campaigns
Promotion through Google Ads and Meta Ads, remarketing campaigns and targeted actions to reach travellers with booking intent.
Email marketing
Regular communications to a segmented database of travellers interested in getaways, gastronomy, wellness and experiential tourism.
Content marketing
Publication of articles, routes, recommendations and experiences that drive qualified traffic to member hotels.
Social media
Ongoing promotion of hotels, offers and experiences through our social media channels.
An ongoing marketing strategy that increases the visibility of member hotels.
We are not an OTA
We are a strategic partner for your hotel.
While OTAs focus on selling rooms, our mission is to help member hotels increase their visibility, strengthen direct bookings and access specialised tools, promotion and support.
We are a carefully selected network of approximately 60 independent hotels.
This allows us to develop more targeted promotional initiatives, generate greater value for each member and strengthen the collective positioning of our hotels in key source markets.
Much more than a digital presence
Services and benefits for member hotels
Promotion and representation
- Participation in national trade fairs
- Presence at international trade fairs
- Promotional catalogues
Technology
- Booking engine
- Channel manager
- Technology integrations
Consultancy
- Sales support
- Specialised consulting
- Training and ongoing support
Exclusive benefits
- Agreements with suppliers
- Preferential terms for members
- Specialised hotel management services
Our clients think
For an independent hotel like ours, being part of the association gives us a level of visibility that would be difficult to achieve on our own. We reach more guests and can compete with larger hotel chains while continuing to work in our own way and maintaining the personal, family-style service that has always defined Hotel Alga.
What I value most is being able to talk to other hoteliers who face the same challenges as we do. We share experiences and solutions that we can apply to our day-to-day operations. We also secure better terms with certain suppliers, something that would be much more difficult to achieve on our own.
Thanks to the association’s promotional efforts, our hotels reach travellers who would probably not find us on their own, especially those from other countries. This visibility helps us generate direct bookings and connect with guests looking for small, carefully maintained hotels with character.
A community of hotels that share values and experiences
Authenticity, quality and a distinctive character are among the values shared by the hotels in our associations.
They also share a commitment to collaboration, exchanging knowledge and learning from other industry professionals. Through meetings, assemblies and association activities, member hotels can exchange experiences, discover best practices and inspire one another to keep improving.
A selection of small hotels with a maximum of 15 rooms, each with its own charm and distinctive character.
Independent hotels committed to excellence, service and guest experience.
Discover what the association can offer your hotel
Request information with no obligation, and we will contact you to discuss your needs and explain the most suitable options for your hotel.